Whilst a third of all food is wasted, the production of animal leather is also an environmental problem. Every year, more then a billion animals are slaughtered for their hides. The subsequent hide cleaning process produces approximately 650,000 tons of CO2 globally each year.

Fruitleather takes advantage of its unique location close to the port of Rotterdam to salvage fruits damaged during transport. Fruit pulp is used to create the leather-like material while fruit pigments are used to color the items